Bachelors in Mass Communication
How To Apply
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PKR 3,220/- per Semester
Mass communication is the study of how individuals and entities relay information through mass media to large segments of the population at the same time. It is usually understood to relate to newspaper, magazine, and book publishing, as well as radio, television and film, as these mediums are used for disseminating information, news and advertising. The study of mass communication is chiefly concerned with how the content of mass communication persuades or otherwise affects the behavior, attitude, opinion, or emotion of the person or people receiving the information.
Degree requirement for this program is:
- Minimum qualification for admission is BA 2nd division
The degree aim to produce graduates with both academic knowledge and professional skills for integrated media,to provide students with strong theoretical and conceptual understanding of the field of mass communication,To enhance writing, oral, and broadcasting skills of the students etc.