Institute of Southern Punjab (ISP)

Duration: Full Time, 4 Years
Degree Type: BS
Department: Business Administration
Campus: Multan

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A marketing degree is an academic degree awarded to students who have completed a college, university, or marketing degree program.
An associate degree in the marketing concentration takes approximately two years to complete. A bachelor degree in marketing can usually be earned in three to four years. A master\'s degree in marketing can be earned in two years or less after completing a bachelor\'s program. Doctorate programs take a little longer, usually four to six years, and require at least a bachelor\'s degree--though a master\'s degree is a more common requirement.

Degree requirements for this program are:

  • Intermediate or equivalent
  • With at least 2nd Division.

You can work almost anywhere with a marketing degree. Nearly every type of business or industry utilizes marketing professionals in some way. Job options for marketing degree holders include careers in advertising, brand management, market research, and public relations. Popular job titles include:
    Account Executive - An account executive acts as a middleman between a company and advertising accounts. They make new contacts, secure new accounts, and maintain current business relationships.
    Public Relations Specialist - Also known as a communication specialist or media specialist, a public relations specialist handles PR activities, such as writing press releases or speeches and communicating with the media.
    Marketing Manager - Marketing managers are in charge of strategy: they identify potential markets, estimate demand, and promote brands, products, or services. They may also be known as advertising, brand, or product managers. 

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